After taking this course you’ll…
Understand what field enablement is, what it isn’t, and why it is the foundational skill that separates the most successful product markers from their peers.
Develop a field enablement strategy that is anchored in the buyers journey, rapidly adopted by sales and customer success, and differentiated from the abandoned pitch decks and positioning statements of the past.
Plan the right delivery, certification, and measurement strategy to quantify the impact of your effort, and diagnose and repair breakdowns in the process.
This course is essential for you if…
You work in (or want to work in) a product marketing or enablement capacity at a B2B organization with average deal sizes of $10K or greater
You want to deliver measurable value to your organization and are sick and tired of feeling insanely busy yet have nothing to show for it in terms of results
You have a nagging feeling that you are leaving money on the table due to breakdowns in execution, and want a framework that unlocks your organizations natural desire to be the best that it can be.
🔓 Ready to take your experience to the next level? Unlock the full potential of our platform by registering for FREE.
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